Shenzhen ZTRON Microelectronics Co., Ltd
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pre-school education

Story machine program


Representative product solution—wifi story machine:

Novel and fashionable appearance design, unique streamlined appearance;

Bluetooth control, voice order song, play as you like, Bluetooth speaker;

High-fidelity HIFI sound quality effect, pure and clear to protect the baby's hearing;

Primary school textbook reading, online translation;

Environmentally friendly soft silicone, anti-drop and anti-wear;

It can be used both online and offline, with 1000+ built-in resources and millions of resources online.


Program expansion:

In addition to listening to stories, recording and sleep settings, etc., there are now more story machines;

The emphasis is on a parent-child interaction;

Real-time communication between parents and children through corresponding software;

According to the baby's personality characteristics and language habits, a relevant knowledge map and a massive database are formed, and you can chat, learn, and sing with your baby;


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Representative product proposal - picture book story machine:

Picture book flip + finger point reading + point reading pen function;

Synchronous finger point reading of primary and secondary school textbooks (you can point and read without laying codes);

oral assessment;

intelligent dialogue;

WeChat group chat;

Massive book resources.


Program expansion:

A variety of options are available at low cost;

Fast reading and reading speed;

Compatible with a variety of usage scenarios;

Multiple network distribution methods: sonic distribution network, Bluetooth distribution network, QR code distribution network;

Support multiple interactive forms such as applets, public accounts, and APPs;


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Children's story machine is a product developed according to the physiological characteristics of infants. Its main features are colorful appearance, cartoon image, resistance to falling and wear resistance, external speaker with voice, pure sound, environmental protection and non-toxic, easy to operate, and can help children develop Language ability, imagination ability and music perception ability, the children's story machine can store a large number of interesting stories, and it is easy to operate, very convenient. The story machine generally has 4G memory, and the maximum can be expanded to 32G, which is convenient for us to download more stories. With the rapid development of science and technology, many brands have joined the production of children's story machines, and a number of Internet products have emerged.


In fact, the story machine has existed for a long time, and many people are not unfamiliar with it, but it takes two or three years to form a popular industry product and present it to consumers. Simply put, a story machine is an electronic product that can emit sound, the content is mainly about stories, and has early education functions. The traditional story machine has built-in sound content, and the new story machine incorporates USB connection technology, which can be connected to a computer to update the content of the story machine. In recent years, the story machine market has shown a continuous upward trend, which is called "explosion period" in the industry.


1. Types of story machine solutions


1. According to the connection method


Divided into conventional story machines, bluetooth story machines, wifi smart story machines. The conventional story machine plays the content in the built-in memory card; the Bluetooth story machine can not only play the content in the memory card, but also connect to the mobile phone through Bluetooth, and then use the mobile APP to push and play the story; the wifi story machine is also called smart story The machine is connected to the network through wifi, and can play content such as songs and stories in the cloud, usually accompanied by functions such as voice interaction.


2. Press the screen


There are no display screens and display screens. Those with display screens can be subdivided into two types, namely LED display screens and liquid crystal display screens. The LED display screens are more suitable for children. They will not break, are easy to operate, and are suitable for children. Very safe for kids.


3. According to storage method


It can be divided into fixed and downloadable. The fixed content cannot be updated, because as the child grows up, the single content is not only boring but also may not be suitable for the child's growth needs, so the fixed content belongs to the lowest end (that claim The factory with hundreds of thousands of stories basically belongs to this type), and the downloadable ones can be subdivided into two types, one is Flash memory, the other is TF card, Flash memory refers to the memory fixed on the circuit board , can’t be expanded. For example, if you buy a suitable choice of 1G, it will always have this capacity in the future. TF card is what we often call a mobile phone card. It can be expanded and upgraded at any time. Generally speaking, the performance-price ratio of TF card It is the highest, because even if the story machine is not used, this card still has residual utilization value.

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2. Selection of story machine brands


It is understood that the purpose of parents buying story machines can be roughly summarized into three points: develop children's intelligence, let children be influenced by what they see and hear, and receive education earlier; do not want children to be exposed to electronic products too early, use them as a substitute; Tell stories to children to reduce the burden on parents.


Judging from the main purpose of parents buying story machines, enterprises should pay attention to the diversification of content and humanization of functions in the design of story machines, so as to attract more consumers to buy.


In terms of product selection criteria, most of the interviewees said that they “first check whether it is a well-known brand.” Consumers believe that well-known brands can guarantee the quality and safety of products. Secondly, product content and functions are also important criteria for their selection. Most of the current story machines can be connected to a computer to update and download content, and the interchangeability of content is greatly enhanced. At the same time, they will choose story machines with more complete functions and humanization. For example, in addition to the basic content playback function, It should have functions such as recording, soft light, and intelligent dialogue.


3. Problems and suggestions in the story machine program


Complicated content updates: Many consumers report that it is a "headache" to search for content downloads in the vast amount of information on the Internet. Although some brands have their own websites dedicated to downloading content, the content is not very rich, which increases the burden. Difficulty for parents to download story content. It is worth mentioning that there are not many websites dedicated to downloading story machine content. Some have to be implemented with the help of platforms such as Baidu Cloud, and codes must be extracted every time they are downloaded. Failure to keep up with these after-sales services will hinder the further development of story machines.


The function needs to be more user-friendly: Some consumers ridicule that the story machine is an MP3 in a cartoon shape, and every time it plays it, it starts from the beginning. Very helpless." They hope that the story machine can have a "memory" function.


The content is more targeted: Young babies (under one year old) are basically "indifferent" to the story machine, but many parents think that the story machine still has a subtle effect on them. It seems that story opportunities with different content set according to age group are more popular.

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4. Functions of the smart story machine solution


The smart story machine highlights the "smart" function, so that the story machine is not only a tool for children's early education, but also a product that realizes language communication between babies and parents. , can realize the intelligent voice interaction with the child according to the child's personality characteristics and language habits, and can also realize real-time communication between parents and children through the corresponding software.


Massive high-quality content, more professional storytelling: The smart story machine comes with four categories, 8 0 0 + selected preset content, and more than 10 0 0 0 + massive resources connected to the cloud. We also specially invite professional anchors to record, and use professional voices to stimulate children's language sensitive period. Customized playlist, remote management anytime, anywhere: By binding the WeChat official account of the smart story machine, or downloading the corresponding APP, customize the playlist, and remotely manage anytime, anywhere.


Voice-on-demand, what the baby wants to listen to: the baby just needs to press the "voice button" to order what he wants to listen to, and the complex operation can be done in one sentence, and the baby's usage habits can also be memorized to quickly match the baby's needs.


The baby is not eating well, let the smart story machine coax the baby: the content of the smart story machine covers 12 scenes such as habit formation, emotional management, safety and health, and always assists parents to persuade the baby in all aspects as a small partner.


Parents go to work and use the smart story machine to chat with them: Parents follow the smart story machine official account and bind the baby's story machine, and send voices to the baby through the official account, and the baby can receive the parent's message on the story machine, and the baby also You can press and hold the "WeChat" button on the story machine to send a voice message to parents, and support binding multiple family members to create a family WeChat group.


The baby is going to sleep, remember to tell the baby a bedtime story: Telling the baby a story before going to bed can help the baby to fall asleep quietly, and promote the baby's language ability in a subtle way. At the same time, through the form of listening to stories, the baby can learn knowledge quickly and promote the emotional communication between parents and children.


Intelligent voice interaction, accompany the baby to explore the world: Based on artificial intelligence and natural language analysis technology, according to the baby's personality characteristics and language habits, a relevant knowledge map and a massive database are formed, and you can chat, learn, sing with your baby, and accompany your baby happily growing up. Supported by the cloud big data inner tube, it helps the baby's language, social, science, and art development during easy chatting.

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5. The reason why the story machine is popular


There are many reasons for the hot sale of story machines, which can be roughly summarized into several aspects.


1. The baby boom drives the market. According to relevant survey data, 2011 to 2018 is the peak period of baby birth. Where there is an object, there is a demand, and where there is a demand, there is a market. For fetuses and infants, healthy development and learning are the most important, and the story machine is positioned as a product for prenatal education and early education, which just meets this demand.


2. Parents of the new generation pay more attention to the cultivation of their children. As young people born in the 80s or even 90s gradually enter the marriage age, they have gradually become the main force in the consumption of infant products. These young parents pay more attention to their children's education. Parents pay more attention to prenatal education and early education of their children, and story machines are a good choice. Therefore, it is reasonable for such products to become popular.

3. Technological progress promotes industry development. With the increase in market demand and the advancement of technology, manufacturers have increased investment and development efforts, and the technology and performance of story machine products have also been continuously improved, making story machines gradually become a hot spot for consumption. The story machine industry has grown from scratch, from small to large, and the products have been continuously upgraded in terms of quality, sound quality, and functions, which have been accepted by more agents and consumers, which has further stimulated the demand of the consumer market.


6. The development trend of the story machine


1. The story machine has developed from the traditional single style, less internal content, and general quality in the past to the current cute and diverse appearance, which can be connected to a computer to change the sound content, and the quality is more guaranteed. This is the process of industry development and progress. Judging from the current situation, the development trend of the story machine will be towards a more diversified and humanized direction.


2. Diversification is reflected in the setting of appearance and content. In view of the fact that the design of the story machine follows the trend and the phenomenon of homogenization is relatively serious, enterprises should work hard on the shape design, material selection, and detail design of the story machine. Many companies are already taking action. For example, Anhui Jiabao’s new plush bear story machine has made some articles on the material. It uses high-tech simulation printed super soft fabrics to make it more comfortable for children to touch. This diversification will be manifested in more aspects to reflect the competitive advantage of a story machine product.


3. Humanization is reflected in the function setting of the product. In addition to lighting effects, recording and sleep settings, etc., the story machine now emphasizes more on parent-child interaction. For users in the younger age group, parents can help children choose the content to play through the remote control. In addition, many branded story machines now have their own dedicated content download sites for story machines, where parents can classify and download content according to different age groups and content, and even provide psychological analysis for reference based on the content children choose to listen to. When parents find that their children always like to listen to a certain story, they can go to the relevant website to evaluate the baby's psychological and behavioral development online, and choose the story recommended by the website combined with the evaluation results. More and more humanized functional designs will bring greater competitive advantages to products.


Where there are children, there is a market for story machines. The popularity of story machines is currently mainly sold in cities, and has not penetrated into the vast rural market. With the development of the times, it is believed that the rural market will also become a new world for story machines.


The above are the details of the children's story machine program introduced by Shenzhen Zuchuang Microelectronics Co., Ltd. for you. If you have electronic function development needs for Bluetooth story machines and intelligent robots, you can trust us. We have rich experience in customized development of electronic products, and can evaluate the development cycle and material prices as soon as possible. We represent a variety of ICs, including MCUs, voice ICs, Bluetooth ICs and modules, and wifi modules. Our development capabilities cover PCB design, single-chip microcomputer development, software custom development, APP custom development, WeChat official account development and other hardware and software design. It can also undertake the research and development of smart electronic products, the design of household appliances, the development of beauty equipment, the development of Internet of Things applications, the design of smart home solutions, the development of TWS solutions, the development of Bluetooth audio, the development of children's toys, and the development of electronic education products.

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